Hi, I’m Neil – A UK based product designer & researcher
Welcome to UX for the Masses (UXM) where you’ll find articles and presentations I’ve written covering UX, product design, user research and Agile UX.
Latest articles
The Peter principle and why it inadvertently leads to incompetence
Find out what the Peter principle is, why it can lead to incompetence within an organisation and how you can combat it within your own.
Why designers should be working face-to-face more often
Since the Covid-19 pandemic a lot of designers have been working predominately remotely. Find out why this isn’t good for those designers, or for design in general.
The importance of creating wow moments
Wow moments can help turn a good user experience into a great user experience. Find out how to create them for your users.
