Gamification – using game mechanics, such as scoring, competition and challenges to motivate and encourage desired behaviours can be very effective. Find out how Fitbit have nailed gamification and 10 important lessons you can learn from them.
Many product teams are expanding the UI design role to also include UX (i.e. a UX/UI designer). Find out why this is often a bad idea, and why product teams benefit from having UI and UX designers.
Designs sprints are a great way to help answer critical business questions through design, prototyping, and testing ideas with users. However, the common 5-day design sprint is not as user-centred as it could be. Find out how to carry out a more user-centred 5-day design sprint along with some hints and tips for running design sprints.
As a UX or UI designer surely you should be designing lots and lots of interfaces. That’s your job isn’t it? Well, no. Find out why the best interface is just enough of an interface.
Online surveys are a quick and incredibly useful tool for gathering all sorts of user feedback, but all too often they are poorly designed. Find out over 40 ways to improve the UX of your online surveys.
Watching the Tour de France can make you a better UX professional. Don’t believe me? Here are 10 surprising lessons I’ve picked up from watching the Tour de France, that I believe are equally applicable to the world of UX.
Jobs-to-be-done is one of those concepts that intuitively makes so much sense, and yet still isn’t that widely known or used. The idea that you should focus on the job that someone is trying to do, rather than just the means of achieving. This talk from UX Cambridge 2017 covers how to use jobs-to-be-done to not only come up with innovative ideas, but to research and design better user experiences.