Rediscover the joy of personas with Minimum-viable personas – a great way to build ‘good enough’ personas with minimum time and effort. Find out why creating personas should be like barbecuing and why making a cup of coffee is like making love to a beautiful woman!
Find out why there is still life left in personas and why they’re just as relevant today as when they first showed up on the scene.
All great designers should also be great storytellers. Find out how to become a better storyteller, and by virtue a better UX designer.
This presentation introduces system thinking (also known as service design) a way to consider the wider eco-system in which a user interacts with a service or product.
A presentation I carried out at a UserZoom UX seminar. Find out how to ensure that you’re always designing with the target audience in mind.
A hands on workshop I ran with a colleague demonstrating how personas can be very quickly created and used within an Agile project. The workshop was run as part of Agile Cambridge 2010.
View a presentation I gave to the Cambridge branch of the Institute of Scientific and Technical Communicators introducing personas and discussing how they might be utilised by technical authors when writing documentation.
Personas are great, but they are all too often under utilised, or worse mis-used. Find out some tips for creating and using your personas, so that you can get the most out of them.