5 Comments

  1. Evan
    20th October 2010 @ 3:17 am

    Hi Neil,

    Nice write up. Thanks for the mention of OptimalSort – appreciate it.

    Now that Skype has free screen sharing, you could quite easily conduct a remote (observed) card sort survey using a free OptimalSort account + Skype. Awesome free combo!

    While I would always recommend online card sorting (sometimes alongside in-person card sorting), the limitations that you’ve pointed out here are important to understand in order to get the most value out of your study.

    If any of your readers would like to get started with online card sorting using OptimalSort, I’m always happy to help out: evan@optimalworkshop.com

    Cheers,
    Evan

  2. David
    13th August 2011 @ 12:04 am

    Check out http://www.simplecardsort.com. Very similar to the tools you mention, but much more affordable.

  3. Steve
    24th August 2011 @ 6:31 pm

    Here’s another budget-friendly online Card Sorting tool with built-in data analytics: http://www.usabilitest.com/CardSorting

  4. Travis
    13th December 2011 @ 9:10 pm

    Great article and summary of Pros and cons, just out of interest how do you usually go about recruiting people for a card sort, do you use recruitment agencies or post on forums online?

  5. Sergey
    24th October 2012 @ 8:54 pm

    @Travis — Recruitment depends on your goal. Ideally you want the participants that you are building/improving your product for. If it is a website, you may want to invite the users to participate in your study. If it’s an internal project, you may have access to the email list. At http://usabiliTEST we build a whole system that simplifies that process and includes invites, reminders, responces etc.

    And don’t got forget about incentives. Those can make the whole recruitment very easy if you offer something people care about, like a free subscription, for example.

    Good luck.